PRIVACY AT PRIVATE LABEL AU
Your Data is Secure
Private label is committed to providing quality services to you and this policy outlines our ongoing obligations to you in respect of how we manage your personal information.
We have adopted the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth) (the Privacy Act). The National Privacy Principles (NPPs) govern the way in which we collect, use, disclose, store, secure and dispose of your Personal Information.
A copy of the Australian Privacy Principles may be obtained from the website of The Office of the Federal Privacy Commissioner at www.privacy.gov.au.
What is personal information and why do we collect it?
Personal information is information or an opinion that identifies an individual. Examples of personal information we collect include: names, addresses, email addresses, phone, financial and debit/credit card details. We may also collect any other information you provide while interacting with us.
This Personal Information is obtained when either purchasing a product, sending an email through our contact forms within our website as well as cookies on this website.
We collect your personal information for the primary purpose of providing our services to you. In some cases, we may also use your personal information for secondary purposes in relation to the primary purpose.
When we collect personal information we will, where possible, explain to you why we are collecting the information and how we plan to use it.
Use of your personal information
Private label may use personal information collected from you to provide you with information, updates and our services. e.g. arranging for a product to be sent to you, carrying out credit and other security checks, for the purposes of customer research and profiling or where we have your express permission to do so, and to Third-Party vendors needed to carry out their work for us.
We may also make you aware of new and additional products. We may use your personal information to improve our products and services and better understand your needs.
Private label may contact you by a variety of measures including but not limited to telephone, email, SMS or mail.
Sensitive information is defined in the Privacy Act to include information or opinion about such things as an individual’s racial or ethnic origin, political opinions, membership of a political association, religious or philosophical beliefs, membership of a trade union or other professional body, criminal record or health information.
Sensitive information will be used by us only:
For the primary purpose for which it was obtained
For a secondary purpose that is directly related to the primary purpose
With your consent or where required or authorized by law
Where reasonable and practicable to do so, we will collect your Personal Information only from you. However, in some circumstances we may be provided with information by third parties. In such a case we will take reasonable steps to ensure that you are made aware of the information provided to us by the third party.
Disclosure of Personal Information
Your Personal Information may be used in a number of circumstances including the following:
Third parties where you consent to the use or disclosure; and
Where required or authorised by law.
Security of Personal Information
Your Personal Information is stored in a manner that reasonably protects it from misuse and loss and from unauthorized access, modification or disclosure.
When your Personal Information is no longer needed for the purpose for which it was obtained, we will take reasonable steps to destroy or permanently de-identify your Personal Information.
Links from our website to other websites
Our website may contain links to third party websites. We do not operate these websites and therefore are not responsible for the collection or handling of personal information by the operators of these websites.
Access to your Personal Information
You may access the Personal Information we hold about you and to update and/or correct it, subject to certain exceptions. If you wish to access your Personal Information, please contact us in writing.
In order to protect your Personal Information, we may require identification from you before releasing the requested information.
Maintaining the Quality of your Personal Information
It is important to us that your Personal Information is up to date. We will take reasonable steps to make sure that your Personal Information is accurate, complete and up-to-date. If you find that the information we have is not up to date or is inaccurate, please advise us as soon as practicable so we can update our records and ensure we can continue to provide quality services to you.
“Flash Cookies” (Local Shared Objects or “LSOs”) are data files similar to cookies, except that they can store more complex data. Flash Cookies are used to remember settings, preferences, and usage, particularly for video, interactive gaming, and other similar services.
Web beacons are small graphic images on a web page that can be used for such things as recording the pages and advertisements clicked on by users, or tracking the performance of email marketing campaigns.
Web server logs
Web server logs are records of activity created by the mobile device or computer that delivers the web pages you request to your browser. For example, a web server log may record the search term you entered or the link you clicked to bring you the webpage. The Web server log also may record information about your browser, such as your IP address and the cookies set on your browser by the server.
Geo location technologies
Geo-location technology refers to technologies that permit us to determine your location for shipping purposes. We may ask you to manually provide location information (like your postal code), or if using our website on your mobile device, to enable your mobile device to send us precise location information.
This Policy may change from time to time and is available on our website.
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